Spring/Summer 24: Club Tropicana

We are beyond excited to introduce our Spring Summer 2024 Collection!

Club Tropicana SS24

We are beyond excited to introduce our Spring Summer 2024 Collection! The peak of the year, for many, is the all-blossomed spring months only getting better as they are followed by the golden sun rays and sandy beaches of summertime. Everywhere you look the world becomes prettier, fresher, more colorful and completely revived.

This is the spirit of the collection as it is told through a wonderful curation of resort garments and all kinds of swimwear. Paolita has a central value of taking the most personal and heart-warming memories of the designer, Anna Paola, and create unique pieces that encapsulate the essence of those moments and making a modern fashion statement. And Spring Summer 2024 is all but an exception.

The name of the collection is “Club Tropicana”. But it is more than a summer cliché, a nod or a title. “Club Tropicana” is a musical masterpiece, conceived by Wham! in 1983, and it encompasses the euphoric feeling of being carefree. This timeless tune is a part of the inspiration and sets the tone of the collection. Every piece is carefully designed to reflect and manifest the song, bring the vacation energy, the 80s way!

A huge part of our storytelling is our prints, all different but all intricately connected. Club Tropicana has ornamented the pieces with vibrant shades and designs of skylines, exotic animals, European sunsets, southern culture, luscious palms, wild oceanic waters and more. Every print tells a story but only a Paolita girl can make the story her very own.

We invite you to share this journey with us, as both the warmer seasons and the collection beautifully unfold, hand in hand.

With love,

#PaolitaUniverse