Introducing to you, our behind-the-scenes team here at PAOLITA, the women that make it all happen. Find our styling guide to our very own personally styled looks from SS21 Hydra.

The Anna Look

By now, most of you are probably familiar with our Founder and Creative Director, Anna Paola. Also known as the brand’s ‘creative juggernaut’, Anna’s artistic vision and extensive research are what makes the real magic at the very heart of our brand.

“The Calliope Ruffle Top and Midi Skirt is my ultimate go-to outfit for this summer. Its colours and kaleidoscopic print bring so much joy and vibrancy. I also love that each piece can be worn at any time of year, the midi skirt looks great with trainers and a sweater and the ruffle top works so well as an evening top with jeans. The number of colours in these pieces really means they can be worn with virtually anything. I’d pair this with my Hermina Athens Akira large pin studs to bring out the turquoise in the print and my favourite Pared sunglasses; ‘Piccolo & Grande'”.


Meet our Managing Director Karen. The backbone of the behind-the-scenes runnings of PAOLITA, curator of our guest brands, and personal interior design and style icon here at the office.

“I love the romantic silhouette offered by our Efterpe Button Maxi Skirt, it’s such a stunning print, the silk is so lightweight and incredibly easy to wear. I’ve paired this with the crisp white crop top, which sits perfectly on the high-waisted cut of the skirt and can be worn both on and off the shoulder. For some instant glamour, finish the look with our Hermina Athens ‘Melies Nebula’ chain”.


Introducing our Marketing Manager, Anicca. Our PAOLITA tech-wizard, multi-tasking master and office-encyclopedia.

“To me, our Ino range is so timeless, it pairs well with everything and never goes out of fashion, making it sure to stand the test of time. The optional strapless Eden top is perfect for avoiding tan lines and the high-waisted Gobi bottom has such a classical, vintage feel. I’d pair this with my pair of black ‘Petite Amour’ Pared sunglasses and my favourite Hermina Athens Delian earrings for a simplistically chic PAOLITA look”


Meet Claudia, our Marketing Associate, the face behind our social media and queen of the curls.

“I adore the Efterpe Puff Sleeve Kimono. It’s such a flattering piece and looks great over the bikini for the beach or even a white shirt dress for day-to-day. The light material is ideal for summer and puff sleeves are perfect for adding a little drama to your outfit. I wear it undone over jeans and tied over shirt dresses for a variety of looks. I like to pair this with my old faithful Hercules Lost Sea Earrings by Hermina Athens and the Blanc Athens June Capeline Hat for some serious Hollywood-glamour”


Meet Nicki, our Head of Logistics & Customer Service. She’s the one behind the scenes that ensures your order process is as seamless as can be. She’s also our go-to girl for giggles, and not to mention all the Hungarian chocolate.

“The Cleo Button Maxi Skirt is so beautiful. When I wear it I feel like a princess and just want to twirl! It’s a great piece to take you from day to night, looking equally fabulous with trainers or heels. I always pair this with my matching Cleo Headband and Iris earrings by Katerina Psoma”.