After transporting us to elegant ancient Greece, colourful Mexico and exotic Asia, Paolita, this year takes us to the eternal, royal India. From the motifs of the Taj Mahal, and the colours of Rajasthan to the nature of Lahore, this year’s collection has been imbued by the various beauties of India.
For Anna Paola, beachwear has always symbolized an escape from the everyday life. We wear these fabrics in moments where we are turning away from the city – at the beach or in the pool, on a longer vacation or a just a momentary break, with loved ones or alone. In each case, we are taking a respite from the routine and, Anna Paola believes, the way we dress should reflect this.
The purpose of each material is to fuel the escape by allowing the imagination of the person wearing it to run wild. Each print – the result of extensive research, creativity and, most importantly, passion – tells the story that incorporates the global culture, history, art and design. This story, however, does not belong to the designs, but to the person wearing them. Ultimately, our hope is that women who wear Paolita feel fulfilled and empowered because they own their beautiful escape, their colourful adventure and, most importantly, their story.
