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A Peek into Paolita’s 2016 Shoot in Naxos!

It’s not only the Greek God Dionysos who loves to cavort around the Cycladic island of Naxos, where he is said to have grown up. Last week, Paolita’s team sailed off to Naxos to shoot our gorgeous SS16 collection!  

But just before we left for that divine island, we did a little shooting of our resort collection at a stunning secret villa just outside of Athens.

After a few hours of shooting, we got beautiful shots of our models lounging in our new collection and then packed up and finally began our journey to Naxos!

But we’d be lying if we said it was easy.

Alas, our little adventure began with a flat tire. Really. As soon as the Paolitamobile disembarked from the ferry, Anna Paola felt the dreaded thud, thud, thud of the tire.

A woman of action, she took matter into her own hands and changed the tire herself! We’re still shocked and impressed! (We didn’t know our designer also had these survival skills) But that wasn’t the end of unexpected events!   


It soon became clear that the outrageously capricious weather was not going to cooperate! To everyone’s horror, it rained on and off for a good part of the week, with only short bursts of the famous Greek sunlight.

No matter though! A Paolite always finds a way! At the first hint of sunshine, Anna Paola and her team of Paolites quickly swung into action for some high-intensity shooting with the insanely talented Nikos Papadopoulos. We quickly set up a tent using giving us a make-shift desert look behind the scenes while our talent Nikos furiously snapped away! 


Luckily, the bikini gods were obviously smiling at our dedicated team because the results, as usual, were simply stunning! 

What else was stunning? The amazing Corona Borealis Boutique hotel where amazing creatives from around the world stay. There, Paolita set up camp and enjoyed the hotel’s great hospitality and views… We loved our hotel so much that we made sure to sign the guest book!


According to mythology, it was Naxos where Theseus acted like an ungrateful user boyfriend, dumping Ariadne just after she helped him escape the Minotaur’s labyrinth in Crete.  

Ariadne however, was no doormat. She got over Theseus with the aforementioned God Dionysos, who also happens to be the god of wine and ecstasy. In fact, Naxos stands out from other Cycladic islands for its fertile soil and vineyards, making Naxian wine the wine of choice for healing a broken heart. [The sun and clear blue waters help too] 

Other than being an ideal place for getting over a breakup, Naxos was also a cultural centre of Byzantium and classical Greece while the charming architecture of its towns also retain the remnants of Venetian and Frankish influence.  Naxos is the largest of Greece’s Cycladic islands and is three and half hours away from Athens and one hour away from the glamazon island of Mykonos. [Read our glamorous guide to Mykonos here]  Furthermore, Naxos is also the home of Mount Zeus, appropriately the highest peak in the Cyclades! Goodbye Naxos! Thank you for our gorgeous shoot!


Creating Sets at Attica Department Store!

This past weekend, our designer Anna Paola brought her magic to the window of Attica Golden Hall, Athen’s first luxury label shopping complex.  Founded in 2008, it’s easy to see why Attica Golden Hall has been asking Anna Paola to take over their vitrines each year: Anna Paola brings to her sets the same fun theatrical flair and excellent execution she brings to her swimwear! And her results are always stunning! 

This year, Anna Paola decided to go for a fresh, minimalist look by recreating her boutique on 18 Quebec Street, a picturesque street in London’s hip Marylebone district. Featuring her colourful 2015 Collection, the vitrine boasts the same white custom designed circular panels used in the Paolita’s own flagship store in Portman Village, where discerning shoppers can find a cluster of other exclusive and artisanal boutiques. Typically however, Anna Paola introduces an unexpected element of panache to her airy vitrine: her exclusive Black Nile print as a backdrop and exotic parrots! These charming vintage parrots can’t be found anywhere in London as they were personally sourced by Anna Paola during her many walks through Athens’ antique and flea market district in Psyrri!  

Sculptor Ioanna Pantazopoulou co-designed the window with Anna Paola

See the images of our work in progress

Showing her wit and versatility in selecting and showcasing themes, previous vitrines by Anna Paola showed a late 19th century opium den and even the tropical Chiquita Banana Lady, Carmen Miranda! 

The 2014 Opium Den installation

The 2013 Chiquita Banana installation

 Paolita’s Glamorous Guide to Mykonos

What do Grace Kelly, Jackie Kennedy, Liz Taylor Richard Burton, Pierre Cardin and Le Corbusier all have in common? They all fell in love with the Cycladic island of Mykonos! But they’re not the only ones! Our designer Anna Paola and her family have been visiting the island every summer since Anna Paola was a mini bikini-clad Paolita! A family tradition, Anna Paola and her family have been part of Mykonos’ meteoric rise from its days as the haunt of the 60s jet-set to the world famous glamour island that it is today!

The original Jackie O' in Mykonos

Rumored to be named after the son of the Greek God Apollo, Mykonos was not always the paradise island that we see today in celebrity and travel magazines all over the world. Its 6,000 year history has seen the island go through poverty, piracy and the plague, not to mention the devastations of two World Wars and the subsequent Greek civil war. However, in the past three decades, the inhabitants of Mykonos managed to turn their fortunes around completely, turning their island into the most glamorous, magical, and avant-garde island of Europe: a capital of fashion, freedom, and bacchanalian fun in the sun.  In fact, the tough and enterprising people of Mykonos are fond of saying, “Our rocky island is not made up of its people; our people are made up of its rock.”

Blessed with an amazingly electric vibe, today, Mykonos attracts travelers from all over the world, from famous designers, Hollywood elite, supermodels and business tycoons -as well as those dedicated to sun, fun and unforgettable times. Only this past week, the multi-national fashion conglomerate Fashion Box chose Mykonos as the destination to hold its annual corporate presentation to resounding success.

Without further ado, our very own Mykonian regular shares her favorite things to do in Mykonos, an island unlike any other!

Visit Delos!  

The birthplace of Apollo and Artemis, Delos is considered a holy island and one of the most important mythological, historical and archaeological sites in Greece. Overnight stays are not allowed but visitors to Mykonos can hop on a 30-minute ferry ride and visit for a day! 

Fun fact: In the good old days of antiquity, it was Delos, not Mykonos, that was the place to see and be seen.  Outshining Mykonos, Delos was a center of commerce replete with temples, luxury homes, theatres, and athletic facilities.

Go Kite Surfing!  

Go to Kite Mykonos on Korfos Bay where you can take kite surfing lessons.  There is usually a 63% probability of wind so make the most of it by using it for fun!

Where to Kill Your Hunger:

Alemagou in Ftelia

Where to Live Your Nightlife:

Moni Club

Where to Swim:

Agios Sostis 

Where to Shop for Paolita!

Simple Caractere in Mykonos Town

Mykonian Villa Collection Hotels in Elia Beach

The Santa Marina Hotel in Panoramas Beach 

Panormos Beach


What to wear in Mykonos!!

At the beach: The Quetzal One Piece 

Out and About Town: Birds of a Feather Maxi Silk Dress

What to Carry:  Ixtle Beach Bag



If you want to discover more amazing things to do in Mykonos, visit

As Paolita jets off to the golden beaches of Naxos to shoot the campaign for the brand’s next swimwear collection, designer Anna Paola reveals the photographer that most inspires her work: the legendary American photographer Slim Aarons, who once said that the only beach worth landing on was "decorated with beautiful, seminude girls tanning in a tranquil sun." 

It is easy to see why. Paolita’s work, like Aaron’s, wittily captures the carefree and luxurious joy of being under the sun, easy multiculturalism, and the glamour of celebrating beauty for its own sake and pleasure.   

Though he is now famous for being the photographer of the international jet set during their 60s and 70s and 80s heyday, Slim Aarons actually began his career as a military photographer for America’s elite military academy West Point. Later, Slim Aarons became a war photographer in World War II, where he was awarded the Purple Heart, a military decoration awarded to those wounded or killed while serving. He later "gave it to a blonde I knew after the war. She said she liked the color."

After World War II, Slim Aarons had had enough of war and gore and vowed to make a drastic career change, declaring that “from now on, I’m going to walk on the sunny side of the street. I’m going to have fun photographing attractive people doing attractive things in attractive places and maybe take some attractive photographs as well.”

And so, he moved to California, where he began photographing celebrities, saying, “What the hell did we fight in the war for if it wasn’t to make the world a better place to live and occasionally enjoy?”

Tinseltown embraced the tall, slender and dapper Slim Aarons who, in his long career, worked for Life, Harper’s Bazaar, Town & Country, and Holiday Magazine, taking iconic photographs like the “Kings of Hollywood” and portraits of C.Z. guest by her pool.

But things weren’t always sunny for Slim. Born in New York on October 29, 1916, in Manhattan, Slim, whose real name is George Allen Aarons, did not have a happy childhood and disliked talking about it. In an interview with Habitually Chic, his daughter Mary relays how for Aarons, his ‘good years’ began after his educational period in the army. And indeed, they were good! In an interview with The Independent in 2002, he says, "I knew everyone…They would invite me to one of their parties because they knew I wouldn't hurt them. I was one of them."

The very opposite of airbrushed photography today, Aaron’s photo shoots were always relaxed and informal. He employed no stylists and enforced a strict no make-up or primping rule prior to his shoots. In a revolutionary break from the style of his time, Aarons always looked for the real and intimate look from his subjects and always got it, capturing celebrities during their everyday lives and in their natural environment, wearing their casual outfits rather than their public relations wardrobes.  

Unfortunately, Aaron’s died on May 29, 2006, at the age of 89, a few months after he had the joy of seeing his work exhibited in the Smithsonian, but his influence carries on today, in the sunny, international, glamorous work of Paolita, who will be shooting her own girls tanning in the tranquil Greek sun!

Slim Fun Facts:

·       His first camera was a “Brownie,” the name of a series of simple and inexpensive cameras made by Eastman Kodak which introduced the concept of the snapshot.

·       He never used a set, stylist or make-up artist.

·       The set of Alfred Hitchcock's filmRear Window, is  based on Aarons' Greenwich Village studio.



















Family Legend:

According to family legend, a young Aarons would wait outside the stage doors of Broadway and take pictures of the stars, and then send them their photographs to be autographed which they would then return to him.




























Hello Summer!

The open secret of every restless fashionista, a glamorous holiday doesn’t begin at the beach, or the airport, or even at the beauty salon: a glamorous, fun, flirty holiday begins at Paolita’s very own Marylebone boutique in Portman Village

Nestled in the most fashionable area of London since the seventeenth century, Paolita’s flagship store is a world away from the dreary English weather and hectic bustle of the world-famous capital. 

Located two blocks away from Oxford and Bond Street, and a stone’s throw away from Hyde Park and Soho, Paolita’s airy boutique is a treasure island lined with the designer’s famous luxury swimwear.

The boutique itself, which is custom designed with white circle paneling, arches and a palm tree by its window, charmingly combines the globe-trotting roots of Paolita’s founder and designertrix: Anna Paola.

Hailing from two sun-drenched countries of Greece and Mexico, Anna Paola’s bright white boutique is inspired by the traditional island palette of the Greek islands while her bold patterned bikinis give homage to her Latin roots.

There, in the relaxed atmosphere of Paolita’s boutique, clients can browse through Paolita’s stunning selection, where each season is inspired by a wide range of global influences and cultural patterns. Catering to all different physiques, clients can try on show-stopping one pieces like the Cleopatra, feminine and sexy bikinis like the Habanero, goddess kaftans like the Lotus kaftan, and unique cover-ups like the Orchidea Dress. And because Paolita thinks of everything every fashionista needs in her holiday suitcase, clients can also shop for Paolita’s beaded Queen Bee sandals to adorn their feet as they walk the seaside at sunset or sip cocktails at the bar.   

Believing in an individual hands-on shopping experience for her fans, Anna Paola herself is never far from her clients.  She says, “I love finding the chance to interact with my clients and hearing their feedback but most of all, I love seeing the excitement on their faces when they find the perfect sexy bikini! I think  we only truly begin to look forward to summer the moment we find that first new swimsuit that makes us really happy!” With her bright and vivacious energy and her eye for detail, the designer is always nearby the boutique, making sure that each Paolita girl gets the best swimsuit choice for her splash at the beach.  In fact, the back of the boutique is where we can find Paolita’s design studio, a hive of creative inspiration where Anna Paola transforms every girl’s holiday dreams into a perfectly tailored reality! And it all begins at Paolita!  



Go South

What does a Paolita girl do when a heatwave strikes? Why she rides it of course! This past Sunday, our intrepid designer Anna Paola packed her sunglasses and curiosity and hopped on a train from Victoria Station to Brighton’s vintage and colorful beaches.

Always searching for inspiration for her next collection, Anna Paola began her getaway by devouring not one but two of the delicious sausage rolls sold at the Brighton train station.  Satisfied, she made her way down to the pier where the Wilkie Adventureland vintage theme park has been enchanting visitors since 1912. Anna Paola fell in love with its inspiring Art Deco style, whose medley of bold and pastel colors and vintage architecture fit perfectly with her signature high-waisted swimsuits.  There, she spotted a curious contraption: Brighton Beach Reverse Bungee Jumping! Not one to resist a little adventure when the opportunity presents itself, Anna Paola promptly strapped herself in and got in on the action! 

After the adrenalin rush and the change of perspective, it was time for our designer to visit Brighton’s most magnificent attraction: The Brighton Royal Pavilion. Inside the pavilion, Anna Paolo had Darjeeling tea and scones while she took in the Pavilion’s unique Indo-Saracenic architecture: Very much like Paolita, the pavilion, with its oriental domes and Chinoiserie interiors is a bold and unique fusion of different cultural styles and periods. 

Impressed and inspired by the delightful Pavilion, Anna Paola left for the Brighton lanes, charming cobblestoned streets lined with tiny shops. However, out of all the small shops, one shop in particular caught Paolita’s eye and heart: The Choccywoccydoodah. Yes. She went there.

At Choccywoccydoodah, Anna Paola would have helped herself to the entire unicorn cake... if she liked chocolate.  However she passed and  hopped back on train back to London and called it another sunny and sexy Paolicious Day! Stay tuned for Paolita’s next beach adventure!





24/11/2014… Our upcoming window by Ioanna Pantazopoulou

I am so excited that Ioanna Pantazopoulou has agreed to do our London boutique window this upcoming spring.  She is one of my favourite sculptors and I can't wait to see how she will disrupt the space of the boutique.

Take a look at some of my favourite sculptures she has done in the past.  


Ioanna in her E.K.M. Sculpture which is currently being exhibited in Athens at the Tounta Contemporary art Center

R.E. 2012


A.M.W.E 2010

S.B.L. 2009

(lastly she is also one of the most awesomely dressed people I know)

After being in our amazing space on 18 New Quebec Street for two years, we have decided to go for a fresh new amazing look.  We had the amazing team from Stage Design out of Greece create this gorgeous new space.  Some of you know the amazing works they have already done, including the branding of my favourite products, Korres.  

Click Here for more amazing pictures!

Click Here for a map on how to find us!


Our Siam Collection and Daquiri Collection up close!

Click Here for a map on how to find us!

We absolutely love Pixie Lott's new video clip Lay Me Down!  

Check her out also wearing Paolita here :)

Summer is comming and we can't wait to get your pictures in, wearing Paolita!  

Click here to see some previous amazing pictures from the past year.


Anelia Moor

Carla Eidi

Nileta from Imatiothiki

Maria and Sofia in Santo Domingo!


Alright ladies, this is for all of you lucky gals that get to spend your Christmas at the beach… And don’t even think of complaining that you are “so excited, but are really going to miss the Christmas tree, decorations, mulled wine, blah blah blah.” You are going to be getting your tan on while those less lucky than you are freezing… We cannot wear a Paolita in this cold London weather, but you can string some lights around a palm tree if you insist on having it all, the sun, the heat, and your Christmas decorations, too.  Just kidding… We’re just jealous!

We do have some awesome beauty tips for you! Just because you may not get a chance to wear that Christmas jumper doesn’t mean you can’t have some holiday sparkle! Let’s start with your nails! Try starting with a white base and adding some silver sparkles and rhinestones over top! There are so many great nail kits, now, that are easy to apply and stay on surprisingly well! Butter and Rock Beauty London make some great options, or if you’re feeling extra creative, you can do it yourself by just dipping your slightly wet nail in glitter or using a pair of tweezers to lightly place on any rhinestone or beadwork. This will have you dreaming of a winter wonderland in no time, nt to mention the added bonus of white enhancing that awesome tan you’ll be getting.

Product Information: Nail polish by butter London in "Fairy Cake." Nail Rock "Caviar" in "Moon."

Okay, let’s talk a little makeup. When we think holiday, we think red lips and gold shimmer. Just because you’re at the beach, there is no rule that states lip color is off limits! Go for it, lady. It’ll just glam up your swimsuit, which we hope you’re wearing with an awesome Christmas gift from the shopping guide we posted earlier! While you can always just add a gold highlighter to your cheekbones or eyelids, we have a fun alternative to your holiday makeup look. Apply a red lip stain, like Stila All Day Liquid Lipstick. Even at the beach, there’s no way this stuff is coming off or smearing. It’s awesome! Once you apply the lip stain, take your finger or a q-tip and dip it into a shimmery powder eye shadow. Lightly pucker your lips, and press the powder into the inner area of your lips, avoiding the outer edges. This creates such a fun and glamorous look. *Remember, paler complexions should go for more peachy reds, while darker skin tones look great with deep reds. 

Product Information: Stila Liquid Lipstick in "Fiery." Inika mineral eyeshadow in "Mango."

Finally, accessories are not just for cocktail dresses! Want to look festive while playing in your bikini this holiday season? Wear a sparkly headband and some metallic sandals! Not only are these both functional, but they will be the perfect touch of bling to your fun-in-the-sun look. Keep your hair back and show off in those glittery sandals! If you painted your toes white, too, metallic is the perfect blend to highlight your wintery pedicure!

Product Information: "Inspired" Headband by Crescent. Steve Madden Sandals

With these holiday beauty tips, you can have your white Christmas and your beach, too! And if you’re not spending your holiday vacation at the beach, don’t worry. We have an upcoming blog to help you plan a sunny break this spring! Trust us, if you weren’t already planning on a spring vacation, these beautiful beaches are enough to make you pack up your Paolita and head for the sun, sand, and sea.

Oh, and if you love the looks featured in the blog, remember you can order any swimsuit, including, but not limited to Bahia SwimsuitCassis BikiniChihuahua Bikini, online from now until January 1st, and we will send you a second surprise Paolita in the same size! Merry Christmas from us to you! We thought you could use it for your vacation! 

We cannot believe that the New Year is here! It may be the middle of a cold winter in London, but it’s bikini season somewhere, right? And speaking of bikini season, it’s never too early to start planning your spring break, besides we did the work for you! If you need to escape the cold with a little sun, sand, and sea, check out these spectacular resorts in the Riviera Maya. The best part? You can find us in the exclusive boutiques of each one!

First up is the Grand Velas, Riviera Maya. With over 1,000 feet of exclusive beach, you can delight in the luxurious white sand and clear turquoise waters of the Mexican Caribbean. Treat yourself to one of their signature 'water journey' treatments in their breathtaking world-class spa; a majestic jungle sanctuary built in harmony with the natural environment. This place definitely is a gem, the perfect vacation spot in the dreamy Riviera Maya.

The Carmen Miranda would look amazing in the Grand Velas! We just know it. 

Just imagine relaxing by the pool overlooking the ocean. We wish we were there!

That view! 

Fairmont Mayakoba is another luxurious resort in Playa del Carmen.  This is truly an unspoiled retreat with a 47 acre setting, under the forest canopy,  where they have even organized a transport system with boats, golf carts and bicycles in order to maintain the delicate ecology. Their  Willow Stream Spa has amazing treetop treatment areas and two mineral pools. You can definitely spoil yourself in their secluded sugar soft beaches.  

We can just imagine how fabulous you would look lounging in a cabana in the Amelia Bikini at the Fairmont Mayakoba. 

How gorgeous is this at night? Sigh...

And the Mayakoba's infinite pool is to die for. 

You can enjoy both of these amazing resorts and luxuriate in the amazing Caribbean beaches with your favorite Paolita bikini, which you can find in the boutiques of these sensational resorts.

Fashion one interviewed Anna Paola in early January and here is also a little sneak peak of what happened behind the scenes!  

We also adore Black and Brown London


Here at Paolita we could not be more excited about Halloween! Well… At least our crazy team couldn’t be. They insisted on decorating the Paolita storefront and styling Paolita Halloween costumes. We decided to let them have their fun, and the Halloween ideas turned out great! In fact, we’re going to have to fight over who can wear which Paolita Halloween costume… Can’t have anyone show up at the same party wearing the same thing, can we? Take a look below for a few Halloween costume ideas that are perfect for any scary occasion you have planned this year!

Sassy Sailor!

We paired the beautiful navy Carmen Miranda with a simple white skater skirt, red heels, and some anchor accessories to create this fun and easy look! For a twist on this look, you could use the magenta Carmen Miranda with a navy skater skirt and white heels instead! Either way, you’ll be ready for salt, sea, and Halloween with the Sailor Paolita costume!


Beachy Barbie!

Grab your pink lace Neon Hoody, put it over a bikini top and some neon leggings, a cute pair of sandals and sunglasses, and you’re ready to go! This look is flirty, cute, and best of all, easy to create at home! If you’re up to the challenge, Paolita also thought this look would be amazing with roller blades! Barbie is an active girl, after all!


Wicked Witch!

A fun, sexy twist on a classic costume! The witch is perfect for the girl who likes to be a little naughty. We styled the Paolita witch costume using the black Carmen Miranda, a sheer high-low skirt, some sparkly pumps, and a great lacy hat! Hop on your broomstick, and you’ll be a sensation at any Halloween party! This would also look great with leather leggings and a sequin blazer if it’s cold!


Hula Hottie!

Perfect the girl who loves to move her hips, the Paolita hula costume is playful and easy to dance in! We chose the Malibu bikini from the Sunset collection for this look. Put on a grass skirt and some leis to complete the look! Simple, done. Spray some texturizer in damp hair, and let it dry naturally for a wavy look. Bonus points for the Paolita hula costume if you have a ukulele and can actually play it!


Come in and grab your favorite Paolita to create your Halloween look! Have fun and be safe, everyone! Happy Halloween from the Paolita team! 

We finally have our first pieces begin their journey from the factory to our headquarters here in London and it has definitely been a journey.  Here are some clips of our photoshoot which was shot in Naxos with some wild models! 

swimsuit photoshoot by Dolci Follie

How FABULOUS is this photoshoot by Dolci Follie?!


We cannot believe that it is already Christmas! This holiday season has just flown by so far. We hope that you've gotten everything that you have wanted this year. However, in case you haven't, don’t forget that Paolita has a little Christmas gift for you, too, this year! If you order a swimsuit online before January first, we’ll send you a FREE surprise Paolita in the same size! Doesn’t that sound amazing? We couldn't think of a better Christmas gift to share with all of our fans that we love so much! You've definitely made our year merry and bright, so it is the least we could do for you! 

Of course, the holidays aren’t just about gifts, so this year, we thought we would find out what some of your favorite traditions are! These seasonal customs sound so fun that we think that we may start doing all of these at Paolita every year!

Julie says, “When I was little, I always used to open the Advent calendar every day with my mom. Then, we would split the chocolate inside. It was my favorite part of Christmas, and I looked forward to it so much that I would want to do it first thing in the morning. Now, it is a fond memory of my mother and something that I do with my children.”

Breanne loves the holiday party that her parents throw every year! “My mom and dad always throw a huge party for all of our neighbors, friends, coworkers, and family! My mom puts a Christmas tree in every room, which is about twelve, but she also puts out a lot of Menorahs. She even decorates a couple trees in Jewish colors. We have so many different people come over that she wants everyone to feel welcome, no matter what holiday they celebrate! I think that’s the best, everyone coming together just to celebrate the love of the season.”

Some of our Paolita fans are a little more silly, too. Porsche told us, “My family is so big and the gifting was getting to be too much, so we decided to do a ‘White Elephant’ theme. We each buy one gift for less than $50, and then we draw numbers. The first person chooses their gift at random, and then the next person and so on. However, you can choose to ‘steal’ when it is your turn, rather than pick a new one if you like. The person you ‘stole’ from gets to choose a new gift, then. It ends up being pretty funny, and some of our family gets kind of competitive, even my 85 year old grandmother!”

What are some of your favorite holiday traditions? We’d love to hear from you! Paolita wishes everyone the Happiest of Holidays! Everyone have a fun and safe Christmas and New Year! We cannot wait to see you in 2014! We know that at Paolita our New Year’s Resolution is to be as healthy and happy as possible, so check the blog after the holidays for our tips on eating right, working out, and just being a better you! 

What bikini do you hope you'll get? We love them all! In fact, we love the Malibu bikini featured in this picture so much that we wouldn't mind two of these! Who are we kidding, though? We would be happy with any Paolita!

Oh, and did we mention that our new collection has been delivered to our warm studio right off Oxford Street near Marble Arch? If that isn't an incentive to come see us after the New Year, we don't know what is! 

swimware photoshoot by Dolci Follie

How FABULOUS is this photoshoot by Dolci Follie?!

I love this editorial story shot in Singapore by Nineteen13 Online Magazine.  If only I could travel as much as my swimsuits did!

Hey ladies! Now, that we’re a week into the New Year, we know that it is the time where we usually need to detox from the holiday parties and overconsumption of amazing food. We also cry ourselves to sleep because we know summer is six months away, and we secretly wish we could hibernate until then.  

In the meantime... this year, we at Paolita are dedicated to living a healthier life, and we feel like sharing our strategy.  


1. Find a blackmail buddy who will make a pact to keep you healthy!  This can be a friend, family member, or even just someone you know at the gym! If you want to go above and beyond, get a personal trainer (they are the best at pushing you to your limits)! Having someone to help keep you on track with workouts and eating healthy makes it so much easier! And bonus, you’ll have someone to shout at when you just don’t want to do any more squats! 


2. Make a plan, create a strategy how you will get yourself to get the results you want, whether it is dropping a couple pounds, gaining muscle, or just being healthier! And don’t stop with your goals!  Write out your workout routine and make a list of healthy meals and snacks that you can plan into your week! Trust us, it’s a lot easier to grab a chocolate croissant for breakfast when you’re running late and don’t have anything preplanned. Plan a healthy, easy, and quick breakfast smoothie instead! Need ideas for one? We’ll post a couple of our favorite healthy recipes on the blog next week! 


3. Have fun! It doesn’t matter what you do, as long as you are doing something! If you do something you hate, it’s easier to quit! Try yoga or dancing! These are great, healthy, and fun work out options. As long as you are getting a well-balanced workout with cardio, strength training, toning, flexibility, etc., it doesn’t matter how you get it! 

With swimsuit season on the horizon, the Paolita team will work as eachothers support systems and we will lean on eachother as a team to get us through our winter slump!  And lots of hugs always help...

Art installation in Harvey Nichols

When my friend, Danielle Hodson approached me last year to design 3 t-shirts for a design collaboration she wanted to create, I never imagined how successful it would be just one year later! 

Now, (one year later).... Maison Twenty retails out of the most exclusive retailers in London,including Harvey Nichols,  Harrods and Brown's Fashion!

Read more to see some images of my designs for Maison Twenty! 

Paolita Bead Print in Harrods

Paolita Day of the Dead Print in Harvey Nichols

Our Rope Design and Day of the Dead tees on friends outside our London Swimwear Boutique in Marble Arch!

Paolita London Fashion Week


Last night, Baku on Sloane Street, hosted our fashion show featuring our 2013 summer collection to a packed audience! We treated our guests at the beginning of the night with delicious Ariela gellato, to make everyone get into the beach mood, and forget for a while the freezing temperatures of London.  The amazing jewellery was from Pink Powder and the ipanema shoes were specially shipped over from Brazil!

Meanwhile, backstage we were busy getting ready with hair and makeup.  We were very lucky to have two fantastic teams working with us;  L'Oreal Headmasters for hair and Debbie Corrie doing the make-up with her team.  I still don't have the final images of the amazing show, but here are some preliminary ones for now!  Enjoy!





So I spent a spectacular Saturday night hanging all the new collection in the Paolita boutique and doing up the window.  Finally at 2am I finished and I can say that I am very happy with the results! I can't wait to hit the beaches this summer in these pieces and lucky for me, there is an array of styles to choose from.  Here are a few pictures, but I suggest you visit us to take a peek! We are just two minutes from Marble Arch Station and two blocks from Oxford Street.

18 New Quebec Street,

London, W1H 7RX



This post doesn't really have to do much with swimwear, especially since it didn't really exist in the 19th century, nor does it have to do with any of the inspirations used for my collections.  However I have always had a love affair with history of costume and art.  Most studies of historical clothing have been documented through how they have been represented in paintings, so you can imagine my excitement when I was in New York City two weeks ago and I stumbled across this exhibition in the Metropolitan Museum, which combined both paintings and displays of the dresses worn during the late 19th century.

I absolutely love how the dresses were displayed along side paintings which showed them being used in a social context.  To me it was like going to a red carpet event, surrounded by celebrities that I thought I would never get the chance to see up close.  Some of these 'celebrities' were in the form of paintings that I had only seen in books and others were in the form of dresses that I didn't know existed but had only seen in paintings! 

Unfortunately I wasn't allowed to take pictures so I am using some from the museum website, however I highly recommend you buy the book.

Some dresses juxtaposed with one of my 'heroes'... 

"Few works are more evocative of modern life or present a more powerful "portrait" of the newly renovated French capital than Caillebotte's Paris Street; Rainy Day (Art Institute of Chicago, 1877) in which the anonymity and sterility of the city unfurl beneath a tightly choreographed ensemble of gray silk umbrellas..."


I think I took it a little too literal when I was trying to think of cool new ways to photograph my swimwear...

Can anybody guess which Greek island we shot our campaign in?

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