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We have completely fallen in love with Rory Payne's editorial shoot for Matches Fashion featuring our Starling Paolita bikini! 

I am so excited that Ioanna Pantazopoulou has agreed to do our London boutique window this upcoming spring.  She is one of my favourite sculptors and I can't wait to see how she will disrupt the space of the boutique.

Take a look at some of my favourite sculptures she has done in the past.  

Ioanna in her E.K.M. Sculpture which is currently being exhibited in Athens at the Tounta Contemporary art Center

R.E. 2012


A.M.W.E 2010

S.B.L. 2009

(lastly she is also one of the most awesomely dressed people I know)

After being in our amazing space on 18 New Quebec Street for two years, we have decided to go for a fresh new amazing look.  We had the amazing team from Stage Design out of Greece create this gorgeous new space.  Some of you know the amazing works they have already done, including the branding of my favourite products, Korres.  

Click Here for more amazing pictures!

Click Here for a map on how to find us!


Our Siam Collection and Daquiri Collection up close!

Click Here for a map on how to find us!

We absolutely love Pixie Lott's new video clip Lay Me Down!  

Check her out also wearing Paolita here :)

Summer is comming and we can't wait to get your pictures in, wearing Paolita!  

Click here to see some previous amazing pictures from the past year.


Anelia Moor

Carla Eidi

Nileta from Imatiothiki

Maria and Sofia in Santo Domingo!

Fashion one interviewed Anna Paola in early January and here is also a little sneak peak of what happened behind the scenes!  

We also adore Black and Brown London

Hey ladies! Now, that we’re a week into the New Year, we know that it is the time where we usually need to detox from the holiday parties and overconsumption of amazing food. We also cry ourselves to sleep because we know summer is six months away, and we secretly wish we could hibernate until then.  

In the meantime... this year, we at Paolita are dedicated to living a healthier life, and we feel like sharing our strategy.  


1. Find a blackmail buddy who will make a pact to keep you healthy!  This can be a friend, family member, or even just someone you know at the gym! If you want to go above and beyond, get a personal trainer (they are the best at pushing you to your limits)! Having someone to help keep you on track with workouts and eating healthy makes it so much easier! And bonus, you’ll have someone to shout at when you just don’t want to do any more squats! 


2. Make a plan, create a strategy how you will get yourself to get the results you want, whether it is dropping a couple pounds, gaining muscle, or just being healthier! And don’t stop with your goals!  Write out your workout routine and make a list of healthy meals and snacks that you can plan into your week! Trust us, it’s a lot easier to grab a chocolate croissant for breakfast when you’re running late and don’t have anything preplanned. Plan a healthy, easy, and quick breakfast smoothie instead! Need ideas for one? We’ll post a couple of our favorite healthy recipes on the blog next week! 


3. Have fun! It doesn’t matter what you do, as long as you are doing something! If you do something you hate, it’s easier to quit! Try yoga or dancing! These are great, healthy, and fun work out options. As long as you are getting a well-balanced workout with cardio, strength training, toning, flexibility, etc., it doesn’t matter how you get it! 

With swimsuit season on the horizon, the Paolita team will work as eachothers support systems and we will lean on eachother as a team to get us through our winter slump!  And lots of hugs always help...

We cannot believe that the New Year is here! It may be the middle of a cold winter in London, but it’s bikini season somewhere, right? And speaking of bikini season, it’s never too early to start planning your spring break, besides we did the work for you! If you need to escape the cold with a little sun, sand, and sea, check out these spectacular resorts in the Riviera Maya. The best part? You can find us in the exclusive boutiques of each one!

First up is the Grand Velas, Riviera Maya. With over 1,000 feet of exclusive beach, you can delight in the luxurious white sand and clear turquoise waters of the Mexican Caribbean. Treat yourself to one of their signature 'water journey' treatments in their breathtaking world-class spa; a majestic jungle sanctuary built in harmony with the natural environment. This place definitely is a gem, the perfect vacation spot in the dreamy Riviera Maya.

The Carmen Miranda would look amazing in the Grand Velas! We just know it. 

Just imagine relaxing by the pool overlooking the ocean. We wish we were there!

That view! 

Fairmont Mayakoba is another luxurious resort in Playa del Carmen.  This is truly an unspoiled retreat with a 47 acre setting, under the forest canopy,  where they have even organized a transport system with boats, golf carts and bicycles in order to maintain the delicate ecology. Their  Willow Stream Spa has amazing treetop treatment areas and two mineral pools. You can definitely spoil yourself in their secluded sugar soft beaches.  

We can just imagine how fabulous you would look lounging in a cabana in the Amelia Bikini at the Fairmont Mayakoba. 

How gorgeous is this at night? Sigh...

And the Mayakoba's infinite pool is to die for. 

You can enjoy both of these amazing resorts and luxuriate in the amazing Caribbean beaches with your favorite Paolita bikini, which you can find in the boutiques of these sensational resorts.


We cannot believe that it is already Christmas! This holiday season has just flown by so far. We hope that you've gotten everything that you have wanted this year. However, in case you haven't, don’t forget that Paolita has a little Christmas gift for you, too, this year! If you order a swimsuit online before January first, we’ll send you a FREE surprise Paolita in the same size! Doesn’t that sound amazing? We couldn't think of a better Christmas gift to share with all of our fans that we love so much! You've definitely made our year merry and bright, so it is the least we could do for you! 

Of course, the holidays aren’t just about gifts, so this year, we thought we would find out what some of your favorite traditions are! These seasonal customs sound so fun that we think that we may start doing all of these at Paolita every year!

Julie says, “When I was little, I always used to open the Advent calendar every day with my mom. Then, we would split the chocolate inside. It was my favorite part of Christmas, and I looked forward to it so much that I would want to do it first thing in the morning. Now, it is a fond memory of my mother and something that I do with my children.”

Breanne loves the holiday party that her parents throw every year! “My mom and dad always throw a huge party for all of our neighbors, friends, coworkers, and family! My mom puts a Christmas tree in every room, which is about twelve, but she also puts out a lot of Menorahs. She even decorates a couple trees in Jewish colors. We have so many different people come over that she wants everyone to feel welcome, no matter what holiday they celebrate! I think that’s the best, everyone coming together just to celebrate the love of the season.”

Some of our Paolita fans are a little more silly, too. Porsche told us, “My family is so big and the gifting was getting to be too much, so we decided to do a ‘White Elephant’ theme. We each buy one gift for less than $50, and then we draw numbers. The first person chooses their gift at random, and then the next person and so on. However, you can choose to ‘steal’ when it is your turn, rather than pick a new one if you like. The person you ‘stole’ from gets to choose a new gift, then. It ends up being pretty funny, and some of our family gets kind of competitive, even my 85 year old grandmother!”

What are some of your favorite holiday traditions? We’d love to hear from you! Paolita wishes everyone the Happiest of Holidays! Everyone have a fun and safe Christmas and New Year! We cannot wait to see you in 2014! We know that at Paolita our New Year’s Resolution is to be as healthy and happy as possible, so check the blog after the holidays for our tips on eating right, working out, and just being a better you! 

What bikini do you hope you'll get? We love them all! In fact, we love the Malibu bikini featured in this picture so much that we wouldn't mind two of these! Who are we kidding, though? We would be happy with any Paolita!

Oh, and did we mention that our new collection has been delivered to our warm studio right off Oxford Street near Marble Arch? If that isn't an incentive to come see us after the New Year, we don't know what is! 


Alright ladies, this is for all of you lucky gals that get to spend your Christmas at the beach… And don’t even think of complaining that you are “so excited, but are really going to miss the Christmas tree, decorations, mulled wine, blah blah blah.” You are going to be getting your tan on while those less lucky than you are freezing… We cannot wear a Paolita in this cold London weather, but you can string some lights around a palm tree if you insist on having it all, the sun, the heat, and your Christmas decorations, too.  Just kidding… We’re just jealous!

We do have some awesome beauty tips for you! Just because you may not get a chance to wear that Christmas jumper doesn’t mean you can’t have some holiday sparkle! Let’s start with your nails! Try starting with a white base and adding some silver sparkles and rhinestones over top! There are so many great nail kits, now, that are easy to apply and stay on surprisingly well! Butter and Rock Beauty London make some great options, or if you’re feeling extra creative, you can do it yourself by just dipping your slightly wet nail in glitter or using a pair of tweezers to lightly place on any rhinestone or beadwork. This will have you dreaming of a winter wonderland in no time, nt to mention the added bonus of white enhancing that awesome tan you’ll be getting.

Product Information: Nail polish by butter London in "Fairy Cake." Nail Rock "Caviar" in "Moon."

Okay, let’s talk a little makeup. When we think holiday, we think red lips and gold shimmer. Just because you’re at the beach, there is no rule that states lip color is off limits! Go for it, lady. It’ll just glam up your swimsuit, which we hope you’re wearing with an awesome Christmas gift from the shopping guide we posted earlier! While you can always just add a gold highlighter to your cheekbones or eyelids, we have a fun alternative to your holiday makeup look. Apply a red lip stain, like Stila All Day Liquid Lipstick. Even at the beach, there’s no way this stuff is coming off or smearing. It’s awesome! Once you apply the lip stain, take your finger or a q-tip and dip it into a shimmery powder eye shadow. Lightly pucker your lips, and press the powder into the inner area of your lips, avoiding the outer edges. This creates such a fun and glamorous look. *Remember, paler complexions should go for more peachy reds, while darker skin tones look great with deep reds. 

Product Information: Stila Liquid Lipstick in "Fiery." Inika mineral eyeshadow in "Mango."

Finally, accessories are not just for cocktail dresses! Want to look festive while playing in your bikini this holiday season? Wear a sparkly headband and some metallic sandals! Not only are these both functional, but they will be the perfect touch of bling to your fun-in-the-sun look. Keep your hair back and show off in those glittery sandals! If you painted your toes white, too, metallic is the perfect blend to highlight your wintery pedicure!

Product Information: "Inspired" Headband by Crescent. Steve Madden Sandals

With these holiday beauty tips, you can have your white Christmas and your beach, too! And if you’re not spending your holiday vacation at the beach, don’t worry. We have an upcoming blog to help you plan a sunny break this spring! Trust us, if you weren’t already planning on a spring vacation, these beautiful beaches are enough to make you pack up your Paolita and head for the sun, sand, and sea.

Oh, and if you love the looks featured in the blog, remember you can order any swimsuit, including, but not limited to Bahia SwimsuitCassis BikiniChihuahua Bikini, online from now until January 1st, and we will send you a second surprise Paolita in the same size! Merry Christmas from us to you! We thought you could use it for your vacation! 

Whew! It has been a busy couple of weeks here at Paolita! Last week we hosted an exclusive shopping and spa event at Wakeman Road Members Only Spa, Wednesday evening we attended the UK Lingerie Awards as a finalist for Swimwear Brand of the Year, yesterday, we had a Paolita press day at our boutique on 18 New Quebec Street!

We may be a little tired at Paolita, but it was worth it! The events have been a blast, and we are so honoured to have had the recent experiences that we’ve had and to be included in such a prestigious award! Paolita has gotten the chance to get to know our wonderful fans, meet other luxury brands, and participate in amazing events! Congratulations to all the other brands up for Swimwear Brand of the Year and this year’s winner, Pistol Panties!

After an exciting night at the 2013 UK Lingerie Awards, we got up bright and early to host our own Paolita press day at the boutique! It was so much fun! We are thrilled we got to host so many members of the press. Oh, and we loved the tropical cupcakes and goody bags! We definitely hid just a couple of those for ourselves… Just kidding! But we did have really amazing brands participate with us, including Black & Brown London, Voda, Korres, and Drop Dead Chocolates.

Even with our busy schedule, though, we haven’t forgotten that we promised to give you a sneak peek of Paolita’s brand new, hot off production, 2014 collection! Three of our lines, including Opium, Siam, and Electric Birds, have arrived, and the rest are soon to follow! Please come in to get your brand new Paolita just in time for Christmas! If you need any help deciding what to get, we’ve got you covered there, as well! Not only can our friendly staff help you pick out the perfect design, but we’ve also created a Gift Guide just for you!

Happy Holidaze! At least, it feels like a daze to us we’ve had so many cool opportunities this year!

The Hydra Bikini from the Opium collection! We're just dying over how beautiful it turned out. 


The Samui Bikini! This bold bikini comes from the Siam collection, and we could not be happier with how it turned out! And how awesome is that turban?

And finally, we are pleased to present the Electric Lime bikini! This gem comes from the Electric birds bikini! 

Can't wait to see more? Then come check out these collections in store and grab a look book to drool over the rest that are still to come! We can't wait to see you! 

The Paolita press days! Yum! How good do those chocolates look?

The crazy Paolita team having some fun at the 2013 UK Lingerie Awards

Here is our set up at the Wakeman Road spa for our shopping and spa extravaganza!

We know that you really want to meet the rest of the Paolita team, but we just had to interrupt the series to make a very important announcement. Drum roll, please…

Not only was Paolita nominated for the 2013 UK Lingerie Awards as Swimwear Brand of the Year, but we just found out that we have been selected as a finalist! Oh.Em.Gee. We could not be more thrilled!

The UK Lingerie Awards is going to be the lingerie event of the year. From fashion editors and corporate lingerie buyers to swimwear specialists and retail executives, the attendees and judging panel includes the best of the best in lingerie… we’re just excited to be invited to the party, not to mention the amazing venue. Considering that the event has doubled in size since last year, it will now be held in the b-e-a-utiful. Freemason’s Hall in Covent Garden to encompass all the fun! The awards ceremony takes place on December 4 at 7:30. We can’t wait! But we couldn’t have done it without our amazing fans!

You guys are incredible, and Paolita could not be luckier to have you. Your constant support and love means the world to us! We’ll of course keep you posted with the awards results, but fashion magazine Lingerie Insight will also cover the event if you want to follow their updates, as well. If you are dying to attend the event, tickets are available here.

Thank you again for all the Paolita love! As for the other finalists, Paolita would like to extend congratulations to all on your nominations, and we’ll see you at the 2013 UK Lingerie Awards! Wish us luck! 

The amazing Freemason's Hall in Covent Garden where the awards ceremony will take place on December 4, 2013 at 7:30. 

We think a Paolita bikini would dress up one of these trophys just perfectly! Think they're made out of real gold? ;)



Here at Paolita we could not be more excited about Halloween! Well… At least our crazy team couldn’t be. They insisted on decorating the Paolita storefront and styling Paolita Halloween costumes. We decided to let them have their fun, and the Halloween ideas turned out great! In fact, we’re going to have to fight over who can wear which Paolita Halloween costume… Can’t have anyone show up at the same party wearing the same thing, can we? Take a look below for a few Halloween costume ideas that are perfect for any scary occasion you have planned this year!

Sassy Sailor!

We paired the beautiful navy Carmen Miranda with a simple white skater skirt, red heels, and some anchor accessories to create this fun and easy look! For a twist on this look, you could use the magenta Carmen Miranda with a navy skater skirt and white heels instead! Either way, you’ll be ready for salt, sea, and Halloween with the Sailor Paolita costume!


Beachy Barbie!

Grab your pink lace Neon Hoody, put it over a bikini top and some neon leggings, a cute pair of sandals and sunglasses, and you’re ready to go! This look is flirty, cute, and best of all, easy to create at home! If you’re up to the challenge, Paolita also thought this look would be amazing with roller blades! Barbie is an active girl, after all!


Wicked Witch!

A fun, sexy twist on a classic costume! The witch is perfect for the girl who likes to be a little naughty. We styled the Paolita witch costume using the black Carmen Miranda, a sheer high-low skirt, some sparkly pumps, and a great lacy hat! Hop on your broomstick, and you’ll be a sensation at any Halloween party! This would also look great with leather leggings and a sequin blazer if it’s cold!


Hula Hottie!

Perfect the girl who loves to move her hips, the Paolita hula costume is playful and easy to dance in! We chose the Malibu bikini from the Sunset collection for this look. Put on a grass skirt and some leis to complete the look! Simple, done. Spray some texturizer in damp hair, and let it dry naturally for a wavy look. Bonus points for the Paolita hula costume if you have a ukulele and can actually play it!


Come in and grab your favorite Paolita to create your Halloween look! Have fun and be safe, everyone! Happy Halloween from the Paolita team! 

This next member of the Paolita family is very close to our hearts! There is no denying that Paolita is an amazing swimwear brand, but it definitely would not be as fabulous as it is without our Managing Director, Joseph! He’s been with Paolita from the very start, and he has taken on all the difficult behind-the-scenes business tasks that are necessary to keep Paolita running.

Anna Paola had the designs and creative eye, but Joseph had the business savvy. It was a match made in swimwear heaven. With the amazing designs in hand, Joseph had the sales experience and the marketing know-how to take Paolita to the next level. Thanks to his help, Paolita has a global presence, selling in 20 countries!

Not only has Joseph been an asset to the company in terms of business strategy, marketing, sales, and public relations, but Joseph also has great personal style. Marching into the Paolita office every day wearing a suit and perfectly mismatched, striped shirt and colorful bowtie, it was obvious that he would be perfect for the festive Paolita brand with all of the swimsuit prints colliding into each other just right.  

It really is no doubt that Joseph chose the Darwin Tie-Side Bikini from the Masai collection with its mixed-and-matched gingham prints as his favorite Paolita design! It is beautiful, but sadly, we don’t think it would look that good on you Joseph… Just teasing! Maybe we can make a special Masai swim trunk just for you! 

Don't Anna Paola and Joseph look great at one of the Paolita fashion shows? We think so! 

We just knew that Joseph would have chosen a bikini from the Masai collection! Here he is with the Darwin Tie-Side Bikini!

Come in and check it out today! 


Hey everyone! We are really excited to introduce you to this next member of the Paolita team. Say hello to the newest member of Paolita, our fearless intern: Daniel! He liked Paolita so much that he came all the way from Bogota, Colombia to work for us!

Daniel is a student at the Universidad de la Sabana, where he studies Marketing and International Logistics Administration. Whoo, now, that is a mouthful! We're glad Paolita doesn't have to say the title of that major on a daily basis. Besides, we think we’re much better at swimwear design, and we’ll leave the marketing to Daniel.

Although Daniel is only 21, he hopped on a plane to the UK, and we are so glad to have him! When we asked him why he was drawn to Paolita, his answer assured us that he would be a great fit. (Not that we had any doubts!) Daniel had heard about Paolita all the way in Colombia and was really impressed by the designs and prints. Flattery will get you far, Daniel.

Of course, hard work is important, too. Daniel has been a real asset to Paolita. He combines his love of fashion and applies the same creative concepts to our marketing and public relation needs. He’s an expert at social media, and he says that it has been his favorite part of working with Paolita! Next to getting to see the amazing designs, of course. His favorite Paolita is the Carmen Miranda from the 2013 Voyage collection. Are you sure you’re not a fashion expert, too, Daniel? Because you’ve got great taste! 

Daniel is hard at work on press materials at Paolita! 

Looking good with that navy Carmen Miranda, Daniel! 

Make sure to check the blog next week for our final installment of the Meet the Paolita Team series! 

We finally have our first pieces begin their journey from the factory to our headquarters here in London and it has definitely been a journey.  Here are some clips of our photoshoot which was shot in Naxos with some wild models! 

swimsuit photoshoot by Dolci Follie

How FABULOUS is this photoshoot by Dolci Follie?!


Swim and beachwear designer Anna Paola launched her first collection at ORA in London last night. .......

[Full article]

I love this editorial story shot in Singapore by Nineteen13 Online Magazine.  If only I could travel as much as my swimsuits did!


We know, we know… we took you away from the “Meet the Paolita Team” blog series for too long. Don’t worry, we’ll introduce you to the next team member, now!

Meet Ioli! Charmed, we’re sure! Ioli is the Marketing Associate at Paolita, and she is a gem! We don’t know what we would do without her! In fact, she did her marketing internship at Paolita, and we decided that Paolita just could not afford to lose her once she finished her Master’s in Marketing Communications from Middlesex University. What a smarty!

Now, Ioli has been with Paolita for a year! We cannot believe how fast time flies! Ioli really has become an essential part of the Paolita team. She generally spends her day doing research on Paolita’s target market, planning business strategy, and company branding. Although this work can be very challenging, Ioli loves it! She likes getting to put theory into action! Awesome, Ioli! We like when you do that, too.

The best part of the job for Ioli is that she feels that she gets to do the challenging business stuff in a creative and friendly environment. Paolita is always open to new ideas, so we love when Ioli brings new marketing and planning ideas to the table! She really is brilliant… Especially when she gets to work on cool projects, like the model casting that she assisted with London Fashion Week. Who knew modeling was actually a part of marketing strategy?!

We love getting to work with Ioli! She has shown so much dedication to Paolita, which is probably why Ioli’s also one of our best customers! She said that her favorite swimsuit was the Malibu bikini from the Sunset collection, and we think that it would look a-a-amazing on her! Maybe Ioli should add it to her collection! ;)

Ioli so hard at work we didn't even want to interrupt her for the picture! 

Doesn't Ioli look beautiful posing outside of the Paolita boutique with her favorite bikini, the Malibu? And wait, hold on... Is that a sale sign we see just behind Ioli? We think it is! Don't forget that Paolita is having an in-boutique sale! Come in and grab your favorite Paolita today! Can't make it? Call us at +44 (0) 203 620 5806, and we'll ship it to you! Visit here for shipping information! 

Art installation in Harvey Nichols

When my friend, Danielle Hodson approached me last year to design 3 t-shirts for a design collaboration she wanted to create, I never imagined how successful it would be just one year later! 

Now, (one year later).... Maison Twenty retails out of the most exclusive retailers in London,including Harvey Nichols,  Harrods and Brown's Fashion!

Read more to see some images of my designs for Maison Twenty! 

Paolita Bead Print in Harrods

Paolita Day of the Dead Print in Harvey Nichols

Our Rope Design and Day of the Dead tees on friends outside our London Swimwear Boutique in Marble Arch!

Paolita Carmen Miranda for Lovabomb

Photography by Anna Swiczeniuk, Model Miss Miranda (wearing our Carmen Miranda), wearing a Lily Lewis hat.

It is finally our turn in the Lovebomb Valentine Give-away!  
We will be giving £150.00 to one lucky winner to spend at our online shop or London Boutique!
Then we will have two runners up which will win a bikini top each.  Winners will be selected
through a random draw and announced on February 28th!!!
Here is how you can participate in our givaway:
1: Sign up to our Newsletter on our website
2: Email us at with the subject 'Lovebomb'
3: Share our Lovebomb picture on your Facebook page or retweet it!
If you are wondering 'how can I spend on your online shop since there isn't one,' don't despair! Our online shop will be launching on March 1st, so if you don't live in London, you can redeam your win here.


Well, it’s that time of year again! The Christmas season is upon us, and if you thought Paolita was excited for Halloween, you haven’t seen anything yet. We LOVE Christmas. It means so many wonderful things, like spending time with friends and family, escaping to warmer climates, giving gifts to those you love (maybe their favorite Paolita), and receiving gifts from those you love (like your favorite Paolita).

Okay, enough with the sales pitch, but we did put together some holiday gift ideas for the special ladies in your life! Each gift is unique to fit her one-of-a-kind personality just perfectly!

For the “Gadget Girls” out there, we found some really neat gifts that we know she would just love! Pair our Dahlia Bikini, a functional and sexy style, with the Shake Tote, and this lady will be over the moon. The tote has a mesh bottom, which allows you to shake out any sand that may have made its way in throughout the day! No one likes sand in your bag, especially if it has this USB powered fan in it! Or this awesome Water Rocker, a waterproof and submersible stereo and wireless speaker, that you can plug your phone into! She’s going to have the coolest toys on the beach after this Christmas!

 Product Information: USB2U fan, Quirky Products Shake Tote, Ion Water Rocker


Paolita knows that not every girl cares about having a USB powered fan, though. Some lovely ladies prefer to ditch the technology and just enjoy the natural beauty the world has to offer, so we made sure to put together the perfect gift package for our “Natural Beauties.” For this type of Paolita goddess, we love our Hollywood Bikini, inspired by the natural beauty of the sunset, and we found some great stocking stuffers to include with it! Marie Veronique Organics Moisturizing Face Screen is a great SPF made from natural ingredients, so that our natural beauty queen doesn’t have to worry about any icky chemicals going on her beautiful skin! Bonus: It’s practical! Sunscreen is so important when out in the sun! We also love Burt’s Bees lip balms and Intelligent Nutrients Certified Organic Perfume Spray.

Product Information: Marie Veronique Organics face suncreen , Burt’s Bees lip balm, Intelligent Nutrients perfume spray/bug repellent


Next up is our “Beautiful Bookworms!” These girls love to read, but if we know anything about these studious ladies, it’s that they probably have very particular types of books that they like to read. Don’t know their genre preference? Just get them the Kindle Paperwhite to go with the Carmen Miranda that you’ve already picked up, waiting to be wrapped at home. This awesome e-reader has a no glare screen and can download thousands of different books, so she’ll get exactly what she wants! Paolita also recommends these awesome Mink Pink sunglasses to make her day lounging, reading on the beach perfect!

Product Information: Minkpink sunglasses, Kindle Paperwhite


Finally, we would like to present our “Golden Goddesses!” These ladies like to accessorize their swimsuits so much we don’t know how they don’t topple under all that weight! Just kidding.. These Paolita goddesses always look great, and we think we found the bling to go perfectly with the Ipanema Bikini in Neon Orange that you’ve already picked out for her! We love this statement chain headband, especially when it’s paired with these Love Rocks anklets. They are the perfect foot accessory for the beach… no sand in your shoes! Grab a couple stackable bracelets and rings, and our blinged out goddess will shine brighter than the sun!

Product Information: New Look Chain Headband, Love Rocks Anklets, Asos Rings, Hipanema Bracelet


We can’t wait to see what Paolita you choose to give this year! For more Christmas ideas, come see us in the boutique or message us on facebook! Happy holiday shopping, everyone! 

Paolita London Fashion Week


Last night, Baku on Sloane Street, hosted our fashion show featuring our 2013 summer collection to a packed audience! We treated our guests at the beginning of the night with delicious Ariela gellato, to make everyone get into the beach mood, and forget for a while the freezing temperatures of London.  The amazing jewellery was from Pink Powder and the ipanema shoes were specially shipped over from Brazil!

Meanwhile, backstage we were busy getting ready with hair and makeup.  We were very lucky to have two fantastic teams working with us;  L'Oreal Headmasters for hair and Debbie Corrie doing the make-up with her team.  I still don't have the final images of the amazing show, but here are some preliminary ones for now!  Enjoy!


So I spent a spectacular Saturday night hanging all the new collection in the Paolita boutique and doing up the window.  Finally at 2am I finished and I can say that I am very happy with the results! I can't wait to hit the beaches this summer in these pieces and lucky for me, there is an array of styles to choose from.  Here are a few pictures, but I suggest you visit us to take a peek! We are just two minutes from Marble Arch Station and two blocks from Oxford Street.

18 New Quebec Street,

London, W1H 7RX




And we’ve made it, folks… to the very last of the Paolita team. ME! Hi, let me introduce myself. I’m Amber, and like Daniel, I’m an intern that has traveled a long way to get to Paolita! From the United States, I just graduated from the University of Colorado, Boulder with a B.A. in English and Anthropology and certificate in Applied Business. I could not imagine a better first job after university than Paolita. 

I fell in love with Paolita at first sight, and I don’t even believe in love at first sight! I’ve always known that I wanted to work in fashion in a creative context department. Luckily for me, Paolita needed a creative context/editorial intern! Since I came to Paolita at the end of September, I have been able to help with their media needs, like this blog, newsletters, and press releases, as well as getting to help with things like the Paolita designer descriptions for the swimsuits and a presentation for potential buyers! Next to styling looks for the blog, my favourite project has been visual merchandising! 

Actually, let me just tell you, I’m obsessed. Working at Paolita has been an amazing learning experience. I’m doing what I love with co-workers that feel more like friends than anything! If I could stay forever, I would. Of course, the swimsuits are also a good incentive to stay. I could stare at those beautiful designs all day if I didn’t have so much work to do, especially the Bahia Black Lace Monokini… it’s definitely my favorite! 

I love designing the store front! Visual merchandising is something that Paolita has taught me so much about since working here... And is that the beautiful Carmen Miranda in green that I spy in the corner? 

Showing off my very favourite Paolita swimsuit! I would just die to have the Bahia Black Lace Monokini! Isn't it gorgeous?

I hope everyone is enjoying the holiday season! If you need some helpful hints on what to buy any special ladies in your life, check out the Paolita gift guide, and make sure you like Paolita on facebook to keep updated on all the Paolita events! 

This post doesn't really have to do much with swimwear, especially since it didn't really exist in the 19th century, nor does it have to do with any of the inspirations used for my collections.  However I have always had a love affair with history of costume and art.  Most studies of historical clothing have been documented through how they have been represented in paintings, so you can imagine my excitement when I was in New York City two weeks ago and I stumbled across this exhibition in the Metropolitan Museum, which combined both paintings and displays of the dresses worn during the late 19th century.

I absolutely love how the dresses were displayed along side paintings which showed them being used in a social context.  To me it was like going to a red carpet event, surrounded by celebrities that I thought I would never get the chance to see up close.  Some of these 'celebrities' were in the form of paintings that I had only seen in books and others were in the form of dresses that I didn't know existed but had only seen in paintings! 

Unfortunately I wasn't allowed to take pictures so I am using some from the museum website, however I highly recommend you buy the book.

Some dresses juxtaposed with one of my 'heroes'... 

"Few works are more evocative of modern life or present a more powerful "portrait" of the newly renovated French capital than Caillebotte's Paris Street; Rainy Day (Art Institute of Chicago, 1877) in which the anonymity and sterility of the city unfurl beneath a tightly choreographed ensemble of gray silk umbrellas..."


I think I took it a little too literal when I was trying to think of cool new ways to photograph my swimwear...


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